Your music. Your channel. Your story.

Sell your music, share your story, connect with fans — all in one place.

Create My ChannelSee How It Works

Because you deserve more than just a profile.
You deserve a platform.

Built by artists, for artists, with your fans in mind.

Learn more

Start with your story. We’ll handle the rest.

  • Get Interviewed
    You chat with us. We turn your story into content.
  • Channel Setup
    We design your channel with music, merch, visuals, and more.
  • Launch & Grow
    You go live. We promote you across our community, newsletter, and events.

Simple pricing. Artist-first.

  • Free to join
  • 15% commission on your earnings
  • 2.9% merchant processing fee
  • No hidden costs
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Features you need

No more floundering with multiple channels, trying to keep your audience up-to-date with all your content. One platform to rule them all, built by artists, for artists.

Sell music & merch
Upload digital albums or physical merch, set your price, start earning.
Post exclusive content
Share behind-the-scenes stories, interviews, audio clips, and visuals.
Offer memberships
Give superfans access to bonus content, bundles, or VIP merch.
Run ticketed livestreams
Host shows, Q&As, or jam sessions — all within Holican.
Create & Sell collectables
Create and sell both digital and physically collectables on our platform. Creating scarcity & product demand.
Build your mailing list
Stay in touch directly with your fanbase. You own your audience, we don't charge fees for engagement and communication.

Our Team

We are a team of musicians, tech entusiasts and venture builders dedicated to a singular focus, helping build a platform that empowers you.

As a musician and producer myself, I know how hard it can be to build and maintain a true connection with your audience while juggling merch, content, marketing, and web design. That’s exactly why we’re building Holican, a platform shaped by artist experience, but built for the fans. I wanted to create the kind of space I wish I had earlier in my career: one that lets artists stay focused on their craft while giving fans a beautiful, central place to discover their story, support their journey, and celebrate the music.
Nick Sample
Career Artist and CEO
Holican was born from the legacy of my father-in-law, Joe Sample. His deep love for music and respect for artists inspired us to build a platform that puts creators and fans at the center. As a family-owned company, we’re carrying forward his spirit, honoring the craft, the culture, and the community that make music matter.
Victoria Lucai
Co-founder

Our most common asked questions.

What do I need to get started?

Just your music, your story, and 60 minutes for a podcast style chat.

Do I need tech skills?

Nope — we build the channel for you and train you to use the tools. You will also be assigned a dedicated accounts manager.

Do I need to have a fanbase?

For this to be an effective platform, you will need to have an engaged audience with which to nurture. You will grow organically on the platform but its not a place to start out.

Is this only for jazz, funk, and blues?

For now we are focusing on this nich, with plans to expand to the derivatives of JFB and beyond.